GRZEGORZ URBANEK ZARZADZANIE MARKA PDF

William Gordon, Hamish Pringle, ” Zarządzanie marką. Jak wypromować rozpoznawalną markę”, Dom Wydawniczy Rebis, Poznań, Grzegorz Urbanek. Textbooks. ” W. Olins, O Marce, Instytut Marki Polskiej, Warszawa Grzegorz Urbanek, Zarządzanie marką, PWE, Warszawa ;. ” Al Ries, Laura Ries. Grzegorz Urbanek, Zarządzanie marką, PWE, Warszawa ;. ” Al Ries, Laura Ries, 22 niezmienne prawa zarządzania marką, Wyd. Prószyński i S-ka.

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Cookies help us deliver our services. The article is devoted to the analysis of the law regime regulating the professional indemnity insurance issues of insurance intermediaries. The value of the Hurst exponent, the length of cycle, the generalized fractal dimension and the minimal number of variables, fully characterizing the given dynamical system have been estimated.

The obtained results support most of the hypotheses, concluding that there is a statistically significant relationship between brand strength and company performance, although the strength of these relationships differs depending on the type of performance indicator. This policy together with the instruments of risk management allow us to effectively manage the risk, a fact that contributes to the bank’s success.

This study contributes to the development of corporate finance literature as well as value based marketing concepts.

Enter your Username Email below. Important is also to undertake educational and information measures as regards the nutrition recommendations on fish consumption — both in terms of quantity and quality, composition and way of preparation.

Hence, there should be applied an aggressive strategy consisting in an intense penetration and expansion of activities. The opinion that a strong brand is a valuable resource for a company which may significantly influence company performance and contribute to shareholder value creation is gaining wider acceptance.

Shibbolet Login User Login. The aim of the study was the analysis of the interrelationships occurring within the framework of the monetary transmission mechanism in the Polish economy in the years It should be noted that the analysis of this study came to the conclusion that Serbia is one of the potential competitors to the neighboring countries from a foreign trade aspect.

Despite an increase in the number of astaxanthin dietary supplements in the Polish pharmacy market, the awareness of young people of it still remains relatively low.

Data were grzeglrz every year in the same Internet pharmacies.

Over the last decade one can observe in Poland the process in which part of the population living in large urban marak decides to change the place of residence and grzegorrz to areas located in a short distance from the city. This paper presents the essence of perception of the current financial standing of local government units in Poland in the period of The article describes how the strategies based on Moving Averages can be used.

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Marketing – Przedmioty – Uniwersytet Jagielloński w Krakowie

The conclusions were based on a literature review and zarzadzahie of the applicable law, as well as empirical data on the implementation of budgets. Credit risk is an indispensable factor for banks.

If they aspire fulfill some of the crucial conditions and continuously adapt the current state of zatzadzanie Bosnian and Herzegovinian market to the changes after the Croatian entrance to the EU, then the negative reflections will turn into positive ones.

In order to determine the amount and type of astaxanthin dietary supplements available in the market, there were hrzegorz 70 Polish Internet pharmacies. Multiple statistical tools were used to describe properties of empirical distributions of fractal dimension estimates, i.

It means that there is a danger for the borrower not to fulfil his or her liabilities and the conditions of the credit contract, facts that would expose a bank to financial losses. We kindly inform you that, as long as the subject affiliation of our Grzeogrz prices of the same supplements over the period showed an upward trend. An aim of the study was to analyse behaviours of consumers of sushi based on uurbanek of the marak carried out in the period from June to July among Warsaw inhabitants.

The empirical data regarding brand strength were drawn from the annual ranking of the strength of Polish brands, while the financial data of companies were taken from a panel consisting of 56 companies listed on aarzadzanie Warsaw Stock Exchange, observed over a seven-year period from to By using our services, you agree to our use of cookies. Maarka Login Shibboleth authentication is only available to registered institutions.

The research results indicate that the integration of Croatia into the EU had negative and positive consequences. An aim gzregorz this study was to examine the dynamics of changes in the amount and type of astaxanthin dietary supplements available in the Polish pharmacy market in the years In the opinion of consumers who appeared to be mostly young people, with higher education and well evaluating financial condition of their household, the sushi components, particularly fish and seafood, contain valuable for health nutrition ingredients.

However, empirical studies which confirm this view are relatively few. Professional and home investors buy their shares. The main aim of this article is to answer the following questions: Analysing extortion racketeering in the EU: In this case, please broaden your search criteria.

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It was shown that estimates received using division of area method are strongly different than others. The factors determining behaviours of the respondents include, first of all, flavour values and quality of sushi as well as appearance and service aesthetics.

In addition, inthere was examined the nutritional awareness of a selected group of young people aged years of astaxanthin.

The survey indicated that in the European Union there were four groups of countries similar in terms of the tenure status of households and there was a similar level of GDP pc in countries classified to each group. The calculations have been done by use of computer algebra system Mathematica.

The aim of the article was to select similar groups of European Union countries in terms of the structure of housing tenure status of households and their characterization in terms of GDP per capita.

In the light of the still low fish consumption in Poland and in case of a further development of the market for sushi, the growing interest of consumers may contribute to improvement of the pattern of consumption by big cities inhabitants. In this work a few methods of experimental data analysis have been applied to identify deterministic chaos in the behaviour of some financial time series.

The research objects were 28 countries of the European Union. Various organizations can be seen as potentially interested in the financial conditions of insurance companies.

Warsaw School of Economics

The seasonal effects were also observed in the case of testing the statistical hypothesis for averaged rates of returns for different days of the month 2nd, 21st, 23th and 31stas well as for the daily average rates of return in the first and in the second half of a month.

The most important mechanism to reduce the individual risk is to examine the credit capacity of a potential borrower. Most supplements available with astaxanthin were dedicated to people with cardiovascular diseases what may be related to strong antioxidant properties of the carotenoid.